888.com is a premium gaming destination and a well established name in the casino and poker circuit. Its site offers numerous sub-brands including 888sport, 888ladies, 888bingo, 888casino and 888poker, as well as ReefClub Casino. The 888 family of companies attract millions of players, and the company provides affiliates with frequent promotions to keep players interested.

Another difference is that with affiliate marketing business, an affiliate can sell different products all at the same time. His selling potential is limitless. Even if the products are not related to one another, he can still do affiliate marketing. He only needs to create a separate website to market different products. Unlike with offline middleman marketing, a middleman must only sell related products to maintain his credibility, for who would take a salesman seriously who sells cars and baby products at the same time?

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